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If better TURG offer exists, take it YES Negotiate better offer with TURG NO Like the offer? YES Train TURG staff for 12 months, receive $50k salary, receive $20k/per franchise, receive 2% royalty of all sales for 3 yrs   NO NO If negotiations cease, or offer expires, explore below options If no other offers are present... NO Shop TURG offer to other resort companies YES If offer is better than TURG offer, take new offer   NO Expand Candy Line YES Research & experiment different recipes Bring to market Sell at a premium, not competitive with other stores   NO Franchise privately YES Hire some part-time staff to assist in-store, so that you can focus on franchising research (accounting, legal, procurement, etc.) YES Hire franchise managers for prospective franchise locations (particularly family members, friends or trustworthy connections) YES Develop,manage, monitor, franchising strategy YES Implement franchising strategy NO Reposition Candy Andy's marketing strategy to target tourism YES Ditch AdMad and search for a new marketing firm that will focus on this idea YES Create new promo strategy focused on tourists YES Implement new strategy in time for the busy months